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The Naming Workshop is a concentrated one day program. We take you through a dozen proven ideational techniques, all designed to generate hundreds of naming possibilities for your product, service, company or division. The Workshop also includes an overview of types of names, criteria for the ideal name and legal considerations.

The Workshop was created by Rivkin & Associates, Inc., a marketing and communications consultancy. We have handled naming assignments for more than 100 companies.


Contact: Steve Rivkin, phone 201-670-1370, fax 201-670-1265, e-mail: steve@rivkin.net

      © 2013 Rivkin & Associates LLC